Tuesday, Feb 07, 2012
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More film-makers exploiting digital out-of-home


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by SCREENS.tv staff

Interest is continuing to grow in the potential of digital out-of-home as a medium for public art, with Clear Channel Outdoor showcasing a new work in the U.S. and an international festival of short films scheduled for next month.

Clear Channel Outdoor has donated time on 86 of its digital billboards in the Los Angeles area to promote local film-maker Liz Goldwyn’s new short Underwater Ballet. Still images from the film will be accompanied by a Web address where it can be viewed in full.

More unusually, however, during the first week of May its Spectacolor HD screen in New York’s Times Square will also show the film in full twice an hour, with audio. Audio will be available via mobile phone.

Meanwhile, the Art by Chance international festival of short film on out-of-home screens is scheduled for 22 May.

Art by Chance

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